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Jobot

Salt Lake City, UT 84193
Posted at 26 Jan, 2024

Description

Marketing Specialist (Manufacturing product experience required!)

This Jobot Job is hosted by: Mark Schluter
Are you a fit? Easy Apply now by clicking the "Apply" button and sending us your resume.
Salary: $70,000 - $90,000 per year

A bit about us:

Founded in the 1940's, we are an industry-leading expert in the safe handling, transportation, & storing of flammable liquids.

Why join us?
  • Competitive base salary and overall compensation package
  • 401(k) with generous company match
  • Full benefits: Medical, Dental, Vision
  • Generous PTO, vacation, sick, and holiday schedule
  • Life Insurance coverage

Job Details

Can work in any of our 3 offices:

1) Franklin Park, IL
2) Salt Lake City, UT
3) Kansas City

We are seeking a highly motivated and skilled Marketing Specialist with a passion for creating and executing marketing strategies tailored to the unique needs of our customers. The ideal candidate will be pivotal in engaging key accounts, strengthening customer relationships, and driving revenue growth through targeted marketing campaigns.

  • Conduct market research to identify customer trends, competitor offerings and demographic data.
  • Create innovative marketing campaigns depending on robust data and present recommendations to management.
  • Personalization: Craft personalized marketing content and campaigns for key accounts, ensuring messaging resonates with their specific needs and pain points
  • Multi-Channel Campaigns: Plan, execute, and measure multi-channel marketing campaigns, incorporating digital, social, email, and offline tactics to reach target accounts and audiences effectively.
  • Content Development: Collaborate with content creators to produce industry-specific content that positions our products as essential products for our customers.
  • Work with creative teams to develop branding ideas, graphic designs, promotional materials, and advertising copies.
  • Data Analysis: Analyze data and metrics to assess campaign performance and adjust strategies accordingly to optimize results.
Required:

  • Recent experience marketing a manufacturing product (think garden / lawn or auto accessories at a Walmart or Home Depot)
You should know some of the following:

  • Manufacturing, marketing
  • Campaigns, trade shows, graphic design, direct-to-consumer, direct-to-retail

Interested in hearing more? Easy Apply now by clicking the "Apply" button.